ADM-201 domain - 10% of the exam

Sales and Marketing Applications

Sales and Marketing Applications is 10% of the Salesforce Certified Administrator (ADM-201) exam. These are the objectives it covers, each with practice questions and worked explanations.

Objectives in this domain

Sample question from this domain

Free sampleSales and Marketing Applicationsmedium

What must be true about a product before it can be given a price in a custom price book and sold on an opportunity?

  • AThe product must first have a standard price recorded in the Standard Price Book before it can be given a list price in any custom price book. Correct
  • BThe product must be defined as a master-detail child of the price book so that deleting the price book also deletes the product.
  • CThe product must be assigned to a forecast category so that the revenue it generates rolls up into the pipeline correctly.
  • DThe product must be owned by the same user who owns the opportunity on which it will eventually be sold.
Know that a product needs a standard price in the Standard Price Book before it can be added with a list price to a custom price book. The Standard Price Book holds each product's standard price, and a custom price book entry references that product, so a product without a standard price cannot be given a list price in a custom price book or sold.

Why A is correct: Correct: a product needs an active standard price before a custom price book entry can be created, so the Standard Price Book underpins every custom price book.

Why B is wrong: Tempting because master-detail governs many parent-child links, but products relate to price books through price book entries, not a master-detail relationship.

Why C is wrong: Forecast categories apply to opportunity stages, not to products, so this is an unrelated requirement invented for the product record.

Why D is wrong: Product and price book setup is org-wide reference data; record ownership of the opportunity has no bearing on whether a product can be priced.

Other domains in this exam

See also the ADM-201 cert hub, the study guide, and the cheat sheet.

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